Search Engine Optimization

To improve the ranking of your site on search engines you need to select some keywords or keyword phrases that you want to optimize your site for.  It doesn't matter if you have a number one ranking on the top search engines if it is for keywords that people rarely search for.   A good way to find out what people are entering in search engines is to visit Wordtracker.  There you can get this information and stay current as the top searches change with time.

Now that you know the keywords or keyword phrases that you want to optimize you site for it is time to work on your META tags, TITLE tag, H1, H2, H3, image ALT tags, and page content.  You want to try to incorporate the selected keywords or keyword phrases into all of these parts of your pages.

Once your site has been optimized it is time to submit your site to search engines.  It can be very time consuming to submit your site to all of the search engines you would like to be listed on so why not use a tool that can automatically submit your site to all of the top search engines and many of the others.  Web Position Gold and Submit Wolf are two of these tools and are highly recommended.  You can download a free trial of Web Position Gold.

If you are still don't have the position you would like in the search engines then you can look to paid placement solutions.  They will place you on top of all of the search results for whatever keywords or keyword phrases you choose.  This will definitely send you the targeted traffic you are looking for. Overture delivers results you can't ignore. Using Overture search listings you can reach 80% of active Internet users in the United States. goClick is another service where you can bid on the keywords related to your site.  They have a keyword tool on their site to aid you in your keyword selection.  You to enter keywords and it tells you how many times it has been entered on the search engines and the current top bid.  GoClick and Overture offer you an opportunity to earn some cash towards your paid placement program by including a search box on your site like the ones below.  You'll receive $.02 per search.  Feel free to try it out.

Enter your search terms Submit search form

Find it fast with goClick.com!

You may also find the following pay per click sites cheaper:
Click here to learn more about how to increase traffic to your website!

One of the most effective means of online advertising available today is paid inclusion.  You get your site re-indexed every 48 hours in the Excite database. This allows changes to your site to be reflected quickly with the search engine.
Get your site listed on Excite.com